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  • Targeting Physicians at Hospitals & Outpatient Clinics
  • Selling to Group Practices
  • Comprehensive Physician Site information is crucial to success
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  • Analyzing New Product Launch Potential
  • Understanding Changing Market Dynamics
  • Developing a Winning Medicare Part D Solution
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  • Improving Physician Data Quality
  • Creating an Authoritative Physician Customer Master

Unique Targeting Solutions

Competition is fierce and pressure to comply with federal and state regulations continues to increase. With promotional budgets under intense scrutiny, HMS offers a suite of unique targeting solutions that are proven to dramatically increase sales and marketing productivity. HMS offers brand, sales, market research, and clinical teams unique solutions for:

• Targeting physicians at hospitals & outpatient clinics
• Selling to group practices
• Comprehensive Physician Site information is crucial to success

System Dynamics Analytics Solutions

Brand managers need a way to evaluate the business impact new market dynamics will have on product forecasts. Brand managers use HMS system dynamics models for scenario planning and can uniquely change multiple market conditions at the same time. The models also help managers pinpoint the most critical market dynamics that if managed properly will ensure business success. HMS system dynamics models help pharmaceutical and biotech companies with:

• Analyzing new product launch potential
• Understanding changing market dynamics
• Developing a winning Medicare Part D strategy

Data Integration Solutions

HMS partners with customers to dramatically improve their physician data quality. By offering compelling data integration services and by licensing verified physician data, HMS builds highly customized solutions for:

• Improving physician data quality
• Creating an authoritative physician customer master